Every business wants to boost their sales and increase customer footfall in their shop &
showroom, video wall can be a powerful booming marketing solution to grab customer attention
Video wall retail is going to be more competitive in coming days in India as there are immense
possibilities for small scale business and startups.

Rapid and continuous change in display technology disrupt the digital out of home advertising (DOOH). Using technology for branding and promotion not only changes the retail market 360 degrees but also changes shopper’s interest as well. Video wall provide customization features according to brand need which is perfectly suitable for retail business owners, they can target their potential customer impactfully with video wall display.

Video wall retail broadly divide into two segments

1. Indoor Video Wall – Indoor video wall displays are made-up of led based technology and specially designed for inside premises like shopping malls, restaurants, cinemas and theater, hospital compound, corporate or enterprise meeting rooms to play visuals it may be dynamic or static.

2. Outdoor Video Wall – Outdoor led video walls suitable for outside premises and it is designed according to outside weather conditions. Outdoor video wall are compact and made-up high quality craft material to sustain climate changes. Outdoor video walls generally used for Live Events or Concert, Branding Promotion, Weather Forecasting etc.

Features – High Brightness Display ( 500 nits )

                 4K Resolution

                 LED Technology

Video Wall Benefits For Retail

Easy and accessible content delivery on led video wall

Shoppers are flooded with lots of information about product, It makes easy to customized led video wall display with image, video and text  On large screen content visuals always looks attractive and more convincing, many brands and stakeholders using video wall at big scale in India to promote their business

Targeted and cost effective

Influencing Marketing campaigns, Endorsed TV ads and print media for advertisement never be a sustained or cost effective solution for marketing because of their certain limitations such as budget and their target audience. In this scenario video wall for retail can be a great alternative

Increase Engagement

The Entertainment Industry or Sports Authority widely prefer large screen outdoor video wall displays to engage their audience in real time period. In pub, restaurants, events, concert video wall is the center of display to catch the eye attention of visitors

Large Scale Visibility

The beauty of a video wall display is customization according to viewers, the audience it can be expanded, bigger screen provide large scale visual experience in high resolution picture quality and there is possibility of video wall retail to grab customers.

Promotions Campaign

In the retail industry especially apparels, hotels and restaurants have tough competition to convert customers into their regular customers by means of offering them great deals or offers. It has been noticed using video wall displays for offer and discounts certainly increase customer footfall.

Video Wall Growth At A Glance

According to CAGR report, the video wall market is expected to reach 27% globally which gives a determined profitable market trend to make a strong position in retail.Estimated Video wall market revenue worldwide in 2027 is 13966 Millions US Dollars

Rise in demand of led video wall retail market fueling revenue in their business growth

Popular brands are adopting digital advertising strategies using LED video walls like Adidas, Nike, Zara, H & M, MAC Cosmetics, and NYKAA Cosmetics in order to increase their sales.

Across India video wall providers are comparatively limited with their own in-house manufacturing unit. Firstouch digital signage solutions is providing a wide range of digital signage solutions like Digital Notice Board, Touch Screen Kiosk, IFPD, Digital Standee and Video Wall retail having their own inhouse manufacturing plant.

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